Privacy Policy

Last updated: January 2025

1. Introduction

trackrLabs ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our QR code and link tracking service.

2. Information We Collect

Account Information

When you create an account, we collect:

  • Email address
  • Password (encrypted)
  • Account preferences and settings

Usage Data

When you create and use QR codes or short links, we collect:

  • Campaign names and descriptions
  • Destination URLs
  • QR code customization settings
  • Notes and metadata you add to campaigns, QR codes, or links

Analytics Data

When someone scans a QR code or clicks a short link, we collect:

  • Timestamp of scan/click
  • Device type (mobile, desktop, tablet)
  • Operating system
  • Browser type and version
  • Geographic location (city, state, country) based on IP address
  • Referrer information

Payment Information

Payment processing is handled by Stripe. We do not store your credit card information. Stripe collects and processes payment information according to their privacy policy.

3. How We Use Your Information

We use the collected information to:

  • Provide, operate, and maintain the Service
  • Process your transactions and manage subscriptions
  • Generate analytics and insights for your campaigns
  • Send you technical notices, updates, and support messages
  • Respond to your comments, questions, and customer service requests
  • Improve and optimize the Service
  • Detect, prevent, and address technical issues and security threats
  • Comply with legal obligations

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

  • Service Providers: We use third-party services including Supabase (database and authentication), Vercel (hosting), and Stripe (payment processing). These providers have access to your information only to perform tasks on our behalf and are obligated to protect it.
  • Legal Requirements: We may disclose your information if required by law or in response to valid requests by public authorities.
  • Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Retention

We retain your account information and analytics data for as long as your account is active or as needed to provide the Service. When you delete your account, we will delete your personal information and associated data within 30 days, except where we are required to retain it for legal or regulatory purposes.

6. Data Security

We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Your Rights and Choices

You have the right to:

  • Access and review your personal information
  • Update or correct your account information
  • Delete your account and associated data
  • Export your data
  • Opt out of marketing communications
  • Object to processing of your personal information

You can exercise these rights through your account settings or by contacting us.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Service and store certain information. Cookies are files with a small amount of data that are sent to your browser. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

9. Third-Party Links

Our Service may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us.

11. International Data Transfers

Your information may be transferred to and maintained on servers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. By using the Service, you consent to this transfer.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.